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Make Your Estate Agent Work Harder

Tuesday, 1st December 2009

Categories: Sales Selling Tips

Author: Peter Barry

When you first put your property on the market for sale the question often arises; who should show prospective buyers around, you or your agent? From our experience the answer is invariably your agent.

You may say that you know your property far better than your agent however the skill to conducting a viewing is not overwhelming a potential buyer with every detail of the property but in awakening in them a desire to live there.

Your agent should be aware of the criteria of everyone that they take to view your property. If they are experienced they will also be aware that almost every property purchase is a compromise. During the viewing they can focus on overcoming the one or two missing factors. 

Feedback is an important part of the continual marketing review that should take place between you and your agent and the most valuable type of feedback is that gained by an agent during and immediately after a viewing. By discussing these comments informed decisions can be taken on issues such as price, planned improvements for sale and which buyers to target.

Security is another issue which shouldn’t be overlooked. Although an estate agent will obtain the details of a buyer when they register it may be that yours is the first property that they go to view. Although thankfully incidents are very rare would you not feel more secure if your agent was present?

Peter Barry is proud of being one of the first agents in the area to accompany all viewings.